How we handle your information

Your privacy matters. This page explains how BabyBloom collects, uses, and protects your information when you browse our site and place orders.

1. Information we collect

When you use BabyBloom, we may collect basic information such as your name, email address, phone number, delivery address, and order details. We also collect non‑identifying technical data such as device type, browser information, and usage patterns to help improve the site.

2. How we use your information

We use your information primarily to process and deliver your orders, provide customer support, send important updates about your purchases, and improve the BabyBloom experience. We may occasionally share curated updates or offers if you opt in to receive them.

3. Cookies and analytics

Like most websites, we use cookies and similar technologies to keep your session active, remember basic preferences, and understand how visitors use the site. This helps us keep the experience smooth and identify areas we can improve.

4. Sharing your data

We do not sell your personal data. We only share information with trusted service providers (for example, payment processors or delivery partners) when it is necessary to complete your order or operate BabyBloom. These partners are expected to handle your data securely and lawfully.

5. Data retention and security

We keep your information only for as long as needed to provide our services, maintain basic business records, and comply with applicable laws. We use reasonable technical and organizational measures to help protect your data against unauthorized access, loss, or misuse.

6. Your choices

You can contact us if you’d like to review or update your account details, or if you no longer wish to receive marketing‑style emails. Some basic transactional emails (for example, order confirmations) will still be sent as they are necessary to complete your purchases.

7. Contact

If you have any questions about this privacy policy or how your information is used, please reach out to us at support@babybloom.com.